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GAA Earns Five Awards for Programs, Review

uncgaalogoThe UNC General Alumni Association has received five awards for its programs and publications for 2012-13 from the Council for Advancement and Support of Education for the Southeastern district of the U.S.

The GAA received an Award of Excellence for Overall Alumni Relations Programs for the ninth consecutive year, recognizing the GAA’s offerings related to career services, travel, lifelong learning, reunions, Carolina Clubs, athletics, admissions, Family Camp, legislative advocacy, and programs and events for young alumni, current students and their families.

The award recognizes excellence in the development and management of institutional advancement programs, with emphasis on planning, execution and evaluation of results.

The GAA also received an Award of Excellence in the category of Alumni Relations Project, Event or Program for its Carrier Classic “Making Something Ordinary, Extraordinary” efforts, involving Carolina Clubs across the country where alumni volunteers organized 67 game-viewing events and 52 service projects in November 2011 in conjunction with the UNC-Michigan State men’s basketball game held on board the USS Carl Vinson.

The Carolina Alumni Review won the Grand Award for Electronic/Digital: Online Innovation/Experimentation for the magazine’s digital archive, which was expanded in October 2012 — to mark the magazine’s centennial — to include all 100 years of the Review dating to October 1912. Covers of all issues are linked from alumni.unc.edu/CARarchive, and readers can click directly from a cover into that issue online. Issues from the most recent five years are available to Carolina Alumni members only, as a benefit of membership in the association; earlier issues are open to anyone. Tools are available for searching, sharing, printing and downloading articles and photos.

The Review also won an Award of Excellence in the category of Design for Print and Digital: Illustration — Cover for “The Family Tree” on its March/April 2012 cover, accompanying the magazine’s annual admissions feature; that issue reported on how legacy applications work at UNC.

The GAA also won an Award of Excellence in the category of mobile website/application for a staff mobile Web app, created by the staff for use during major GAA events, including spring reunions and Homecoming.

UNC’s Graduate School also won an Award of Excellence in the category of Website or Microsite: Alumni Website or Microsite for its website project, “Tar Heel Footprints.”

The GAA’s print and electronic publications have been recognized with national or district CASE awards each year since 1996, and the GAA’s programs have been recognized with CASE-related awards since 1998.

In a separate competition, GAA-sponsored Order of the Bell Tower won one award from CASE’s Affiliated Student Advancement Programs, and C. Hawkins ’00, who as the GAA’s manager of student engagement advises OBT, won the organization’s Outstanding Adviser Award.

CASE is the largest international association of educational institutions. It supports the work of alumni relations, communications and fundraising professionals at more than 3,200 schools, colleges, universities and related organizations in 55 countries.


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